There are two types of people in the world: the ones with colour-coded five-year plans, laminated vision boards, and a spreadsheet that could probably file their taxes — and then there’s me. And if you’re reading this, there’s a decent chance you’re also in the “I’m just trying to get through the next five minutes without accidentally starting a new career as a candle-maker” camp.
The five-year plan is one of those culturally approved things we’re all supposed to have, like a skincare routine, a pension, or a consistent personality. And sure — for some brains, a five-year plan is motivating and grounding, a helpful lighthouse guiding you through the fog. For other brains (hi), it’s a pressure cooker. A shame-generator. A glittery trap disguised as “success”.
So let’s talk about what happens when you don’t have a five-year plan — and how you can still thrive, grow, and build long-term awesomeness without setting fire to your nervous system.
The problem with the five-year plan (for those with brains like mine)
A five-year plan assumes you can reliably do two things: predict the future, and be the same version of yourself every day for five years. If companies packed full of mega brain analysts can’t predict this stuff accurately, then what sort of hope (none… the answer’s none) does a small business owner with a spoon deficit and a squirrel chasing brain have of being able to map out the rest of the month, let alone 5 long years.
If a five-year plan genuinely works for you, I mean this sincerely: I love that for you. But if it fills you with fear, and makes you feel like you’re failing before you’ve even started, you’re not broken. It’s just not a tool that’s built for your brain.
Direction beats detail: you don’t need a plan, you need a hill
I’d be lying if I said I had ever truly understood the concept of a five-year plan in life or business. I understand direction. I understand having something vaguely on a hill that you’re aiming for — a general “over there”. What I don’t understand is the rigid, milestone-heavy version where by Year Two you’re meant to have achieved X, become Y, and be emotionally stable by Year Four (I’m not emotionally stable by year 51!). That’s not planning. That’s inviting your inner perfectionist to move in permanently and redecorate using paint shade ‘shame’.
What actually helps is a looser kind of vision that gives you direction without demanding you predict every step. For me, my goals tend to sound less like “I will triple my revenue and expand into three new markets” and more like wanting to work less, enjoy my client base, feel calmer about my work, and earn enough that I’m not living ten days from payday in a constant state of dread. That’s not a five-year plan. That’s an anti-meltdown, sustainable lifestyle..
Short-term wins: building the future without suffocating yourself
If you want long-term awesome without the five-year straight jacket, the trick is to stop trying to build the whole staircase and just focus on the next step. Short-term goals work well for neurodivergent brains because they’re visible, achievable, motivating, and adjustable. They give you something solid to aim for without locking you into a version of the future you might outgrow
This is why I love working in short sprints. Well, I have since Stu introduced me to the concept. Before that I was just bumbling along with no plans on adulting when it came to business at all. I miss those days! No, focus Hannah, focus!
Ninety days, thirty days, a season, whatever chunk doesn’t make you want to crawl under a table. You pick something specific, give it a defined window of time, and treat it like an experiment. Does it work? Does it pay? Does it drain you? Do you enjoy it? Is it sustainable? Is it moving you vaguely toward the hill? At the end of the sprint, you reassess. No drama, no shame, no “I’ve ruined my entire future”. Just interesting data and a chance to pivot.
Pivoting isn’t failure. It’s business. (And also survival.)
One of the biggest lies hustle culture tells us is that success means sticking with one idea forever, even when it’s clearly not working. But self-employment is messy and stop-start. Some months are great; other months you’re wondering if you should become a barista purely for the predictable schedule and the free pastries.
If something isn’t working — financially, emotionally, practically — pivoting isn’t weak. It’s smart. And honestly, who are these imaginary people we’re trying to impress? What committee is meeting weekly to review your career choices and announce that you’ve pivoted again and they disapprove? There isn’t one. And even if there was: fuck em.
Your energy budget is the real business plan
This might be the most important part, so I’ll say it slowly: if you don’t plan around your energy, your business will plan your burnout for you. Neurodivergent energy isn’t linear. It doesn’t show up like a tidy nine-to-five battery bar. Some days you’re focused and flying; other days you’re technically present but running on fumes and a slightly haunted vibe.
So instead of demanding consistency from yourself, you build systems that support variability. That might mean time-blocking, protecting recovery time, pushing “urgent” work to next week, or recognising that doing more now usually means borrowing from future-you. As we’ve said repeatedly in past blogs and episodes, rest isn’t a reward for getting everything done — it’s preparation for the work ahead.
Consistency is overrated (at least the way people think about it)
I don’t think consistency itself is the enemy. What is unhelpful is the idea that consistency means showing up as the same version of yourself every single day. When we have already established that that is not going to happen for a lot of us! What actually matters, especially in business, is consistency of outcome rather than consistency of energy.
My clients don’t need me to be the same Hannah every day. They need good work, delivered when it’s promised — reliability in results, not access to my internal battery levels. So I do focus-heavy work on days when focus exists, I protect recovery so future-me doesn’t suffer, and I design systems that absorb variability instead of pretending it isn’t happening. From the outside, it looks consistent; from the inside, it’s flexible, responsive, and intentional. That distinction matters, because forcing “perfect consistency” is often what breaks people, whereas systems that expect variability are what keep things moving.
And yes, the squirrels still exist
The ideas. The sudden obsessions. The “maybe I should retrain as something wildly unrelated” moments. Curiosity isn’t the enemy, and learning things isn’t wasted. Sometimes finishing isn’t even the point — the learning is. But not every idea needs to hijack the entire business.
Having an idea bank helps. Write it down, capture the dopamine, park it. If it keeps coming back and aligns with the hill, you can revisit it later. Not everything needs to become a full identity.
Your to-do list might actually be a shame list
If you’ve got tasks that have been sitting on your list for months, chatting shit about you, it’s probably time to be honest. Delete them, outsource them, or accept they’re not realistic right now. A to-do list that makes you feel permanently behind isn’t a productivity tool — it’s a stress list.
So what does “long-term awesome” actually look like?
It might look like earning enough to cover your bills without panic, doing work that doesn’t destroy your nervous system, and setting goals that flex as your life changes. It might look like a business that evolves with you instead of demanding you stay the same.
And maybe — just maybe — thriving without a five-year plan isn’t chaotic. Maybe it’s wise. Maybe it’s the most neurodivergent thing in the world to say: “I don’t know exactly where I’ll be in five years, but I know what matters to me. I know what drains me. I know what brings me joy. And I’m going to build from there.”
Short-term wins. Long-term awesome. No pretending to be someone you’re not.
